"The processing capacity of the conscious mind has been estimated at 120 bits per second. That bandwidth, or window, is the speed limit for the traffic of information we can pay conscious attention to at any one time. While a great deal occurs below the threshold of our awareness, and this has an impact on how we feel and what our life is going to be like, in order for something to become encoded as part of your experience, you need to have paid conscious attention to it.The Organized Mind: Thinking Straight in the Age of Information Overload
Author: Daniel J. Levitin
Published by the Penguin Group
Copyright 2014 by Daniel J. Levitin
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